Why we’re here
Most businesses have trouble collecting data and then using it in a way that will help them grow.
Data problems
Some common problems we’ve seen with data are that it is hard to collect, and too messy or full of errors. You can run some analysis but don’t really know what the results are telling you, or you get good results from the data but don’t know how to turn that into good results for your business.
Data as a tool for growth
There are many ways that data will help a company grow. Whether it’s identifying successful products to focus, using data to create new products, identifying seasonal trends to maximize efficiency in marketing campaigns, evaluating employee sentiment or projecting upcoming trends.
Data should inform your strategy and brand
When you get to the point where you are using your data effectively, the challenge becomes relaying the message about how you are using your data, why it’s important and what it means going forward. The results from your data will become integral in your strategy and will feed into your brand and the perceptions of your business. Consistent messaging is key.
ForAll
We started ForAll because we have experience with companies struggling to collect impactful data. We’ve seen companies struggling to use their data to inform their business. And we have experience analyzing, maximizing, strategizing, and presenting with data to allow for meaningful change and sustainable growth.